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We bring a history of Trust, Quality, Customer Satisfaction and Recognition. It is our constant endeavour to create lasting relationships of customer service.


DESIRE , this jewellery house prides itself in presenting jewellery that not only spell grace & authenticity but also makes the wearer feel beautiful & spell bound. It’s the desire of all Indian women, who want to wear their own individuality. It’s a new era to jewellery , each piece in desire has a story to tell an emotion to express.

Desire is inspired from divine beauty of nature . It is bestowed with beauty and magic which has never seen before. It’s an unfailing instinct in masterful craftsmanship. Every piece in Desire represent beauty, exclusivity, rarity & designing. Its truly dedicated to design , craftsmanship and its customers . It’s an innovation that sets it apart from others , it’s a desire which has no boundaries.

Its a BIS hallmark jewellery brand , we believe in giving quality product to the customer instead of quantity also provide with a in house certificate and lifetime buyback.

Mr. Surinder Verma , director of the company lends his personal touch to the company with his vast experience of more then 50 years. He believe in giving quality product to the customer rather then quantity.

Its designer Ms Neha Verma Nagi , studied jewellery designing from JDTI & Graduate Diamonds from GIA , USA . she has also won first award by World Gold Council for the most innovative design of the year. Being into this firld from last 4 years she always suprise us with the rise of the company . . Her out-of-the- box ideas keep the steady inflow of great designs into Desire.

Mr. Sushant Verma , managing director is also a Graduate Gemmologist & Accredited jewellery professional from GIA USA . from studying marketing trends and keeping in mind the emerging retail scenario he gave direction to the gradual progression of brand as whole.

Neha & Sushant Verma – its the perfect duo that remains incomparable , while one conceptualise and other execute the same with equal enthusiasm.



He's also a pillar of establishment in his community and has deep ties with his roots. All our jewellery bears the hallmarked stamp which is an assurance of gold purity by the Bureau of Indian Standards (BIS).